Pinterest Ads
Promote a dealership’s new inventory with “Pins” that convert shoppers to buyers.
BOOST ROI
Drive 2.3x more efficient cost per conversion than ads on other social platforms and maximize your dealer clients’ return on their advertising investment.
INSPIRE PROSPECTS
Turn your dealer clients’ new inventory into Pinterest content that inspires auto shoppers to make their next purchase without even realizing it!
- About 47% of active users on Pinterest are 18+ and are in-market to buy a new/used vehicle in the next 6 months
- 87% of the user base is interested in connecting to local businesses (3x more likely than competitors!)
- Users are 28% more likely to buy newly launched or refreshed vehicles within the first 90 days after it is launched
- 52% of the US adult Pinterest users have household incomes of $100k+
Quickly Deploy Pinterest Ad Campaigns
Go to market with ready-to-deploy, fully optimized Pinterest advertising campaigns. Turn your dealership clients’ new vehicle inventory into “Pin” ads that proactively prospect and retargets in-market auto shoppers who are highly qualified.
- Dealer specific campaign strategy
- Engaging ad creative
- Captivating ad copy
- Precise audience targeting
- Gather key auto shopper insights that enable retargeting on Pinterest + cross-channel retargeting to maximize your dealer client’s reach.
- Captures full-funnel events, from a user’s initial website visit through mid-funnel events like interacting with a VDP all the way to various forms of conversion, and sends the data back to Pinterest for retargeting + to optimize for the algorithm of the platform.
- Identifies search events/commonalities to send Pinterest categorical keywords, like used vehicles, used ford f-150s, new sedan, etc. without any additional configuration.
- Ensures that all events captured are accompanied by any vehicle associated with the event, if available, to make future dynamic advertising efforts on Pinterest more customized + powerful!
OMNI–CHANNEL
Be present on multiple channels to reach the right user, with the right message, at the right time, where they are spending time! Remove limitations and unlock more opportunities for ad personalization that drives conversion + take advantage of cross-channel micro-targeting.
Individual Channel Report
Dive deep into the results of your ads on Pinterest & explore metrics ranging from Impressions to Cost Per Sign Up.
Aggregate Report
Compare your Pinterest overall stats with other active platforms to better understand their cross-channel ad performance.
Aggregate Report Overall Stats
Access full-funnel stats on your Pinterest inventory ads to quickly establish the performance of your ads on Pinterest.
